First class has always been a sign of luxury and relation, turning any flight into a relaxing path. But recent developments have found that section of the plane growing smaller and smaller.
But as the first class section shrinks? The little pleasures are beginning to be given to Economy flyers. Stephen Shaw, author of an airline-marketing textbook, has shared his feelings on the situation. He lays the blame at feet of competition between airlines.
“One airline may establish such an advantage but this does not turn out to be sustainable. The very fact that customers like its new cabin configuration… forces its rivals to respond with something equally or even more appealing in order to protect their market share. The end result of a round of competitive innovation in seating standards is that market share remains more or less the same, but all the airlines which have taken part in it have significantly higher unit costs.”
Learn more about the changes that are coming, right here.
Read the Full Article: http://www.economist.com/blogs/gulliver/2016/06/changes-front-and-centre